Features
Everything, for everyone.
Not the usual feature table that exists to show you what you are not getting: every row below is ticked in both columns. From the sixth person you pay per coaching session, and nothing is held back to make you upgrade.
Your work, in one place.


- Ideas board
- Kanban board
- Calendar view
- Team campaigns
- Your strategy
The same product, both ways to pay
The comparison table you were expecting, with the part everyone skips to. There are no gaps in it, and every row links down to what the feature actually does.
So what is the difference?
Only the bill. Up to five people it is nothing at all, with no trial clock. From six people you pay 1 euro per coaching session plus tax, and a quiet week costs you nothing. People, channels and every row above are included either way.
Free means free for fair use: ordinary use by the people you registered, counted per organisation. No meter, no quota to keep an eye on. The one thing it does not cover is splitting a company across several accounts to stay under five, and the terms give you 30 days' notice before free use changes at all.
The writing
The part the product exists for. The coach works on one piece with you and never takes the pen.
A coach that never writes for youExcept cheat-mode: a small monthly allowance you can spend to have the coach write one post, marked permanently as coach-written and not counted toward your progress.
It asks, marks and structures. It does not produce post text, and there is deliberately no way to make it.
One question at a time
Earned questions rather than a form: each one follows from what you just said.
An arc to write into
The coach lays out the beats of the story it heard in your rough thinking. The words stay yours.
Edit marks, with reasons
What carries the post, what to try, and why. Every suggestion is reversible.
An ideas board
Somewhere to put half-thoughts, which cool down over time instead of piling up as guilt.
Your intention profile
The short setup, audience, topics and pace, that everything else orients against.
Your work
One piece, one history, from the first half-thought to the day it went out.
Idea, draft, ready, posted
One thing moving through states, not four copies in four places.
Your library
Everything you have written, searchable and filterable, including what you never published.
A weekly plan
What is worth doing next, so you never open the app wondering where to start.
Honest numbers
Intention against reality, and 'not enough data yet' where that is the truth. Never invented chart data.
Streaks and daily reflections
Showing up, tracked without guilt. A heavy day costs you nothing.
Publishing
On your instruction, on a post you have read, or by hand if you would rather.
Post to LinkedIn
Connect your personal profile and publish from the app, when you press the button and not before.
Publish by hand
Post wherever you like and tell the app it happened. Nothing about the product needs the connection.
As many channels as you post to
Channels are not a billing lever here, so there is no number to count.
Teams
Coordination without a content queue, and without anyone reading over your shoulder.
A team calendar
Who is posting, on what, and which days nobody has taken.
Campaigns
A theme and a window that the coach folds into everyone's week as something to draw on. Nobody is handed a post.
Shared wins
What landed, shared if and when the person wants to, with room for colleagues to cheer.
Teams, roles and leads
A lead runs campaigns for their own teams. Admins manage the organisation, not the writing.
Drafts stay private
Ideas, drafts, coach conversations and your plan are yours, enforced in the data layer rather than hidden in the interface. Not your manager, not your admin.
An audit trail
Who published and who changed a campaign, so an administrator can answer 'who did this?'.
Connect it to your stack
Everything you can see, you can reach programmatically.
REST API
Your pieces, plan, campaigns, wins and the team's activity, under an OpenAPI 3.1 contract.
MCP server
Point an AI assistant at your own work, with a token that says what it may do on your behalf.
Slack notifications
Short coordination notices in your own Slack: the topic and who published. Never anybody's text.
SAML 2.0 single sign-on
Bring your own identity provider. Not an enterprise upsell.
The platform underneath
The things you should not have to ask about, and should not have to pay extra for.
Passwordless sign-in
A single-use link by email. No password to leak, reuse or reset.
Run in the European Union
Hosting, database and the coach's model calls, all in EU regions under the GDPR.
Your writing never trains a model
Not ours, not anybody's. It is in the data processing agreement, not just on a page.
English and German
The whole app, including the coach, in both.
Light and dark
Follows your system, and you can override it.